Supplier Appreciation – Inn Express Peroni Nastro Azzurro 0.0% trial
As part of our ongoing supplier appreciation, we want to introduce you to some of our local and brilliant suppliers. We sat down with Tom from Asahi UK for the Peroni Nastro Azzurro 0.0% draught trial and asked a few questions…
A little bit about the trial: No/low beer is demonstrating extraordinary growth. For Peroni Nastro Azzurro 0.0% as a market-leading brand, we feel it is important to be able to give consumers a premium alcohol-free option to support moderation and broader consumer choice when purchasing a draught product.
Something unique about this trial that sets you apart from others: What makes the Peroni Nastro Azzurro 0.0% draught trial truly unique is that it allows consumers to experience an alcohol-free premium lager on draught that delivers the same crisp, refreshing taste as the original Peroni Nastro Azzurro. The trial allows us to test and perfect the serve, ensuring the same superior quality and consistency customers expect from a super premium brand – without the alcohol. It’s a pioneering step in the NAB category, showcasing how innovation and quality can come together to redefine the moderation experience.
Why you like working with us at The Heyford for this specific trial: Our draught trial for Peroni Nastro Azzurro 0.0% is currently limited to a small number of pre-selected customers. It was important to us to work with trusted partners at great venues where we could fully support the trial and ensure we are delivering the best possible product that consumers expect from a super-premium beer like Peroni Nastro Azzurro and that stands up to the alcohol equivalent.